E-consultancy and cScape are running their third Customer Engagement Survey until 21st October. I recommend you take a few minutes to fill it in. As well as getting a free report later, simply by reading the survey you are asking yourself some interesting questions.
Here’s the blurb:
The questionnaire takes five minutes to complete, including questions on:
• [...]
Entries Tagged as 'survey'
Customer Engagement Survey the third
September 30th, 2008 · No Comments · Strategy
Online community survey
February 7th, 2008 · 3 Comments · Strategy
ROI for ‘communities’ is going to appear on our horizons for proper this year. We will have the debate from the sponsors asking if it’s worth it, and another one about which way around it should be – ie: ROI for whom? The sponsors, or the participants. Likewise there is much talk about the ROI [...]
Tags:·community·investment·money·roi·survey
Customer engagement survey 2008
December 3rd, 2007 · No Comments · Strategy, Technology
E-consultancy and cScape have run their Customer Engagement Survey for the second year running and the report is now available. There is feedback in there for everyone and it makes for good reading.
This bit is the first to chew on (for me anyway):
“… 70% consider building a sense of community around their brand essential or [...]

